As we look forward to MOMENTUM 2020, I wanted to take a moment and reflect on The Buzz Conference back in January!
The "BAR" style conference was a first for me, and I have to say ... I LOVED EVERY MINUTE OF IT!
Ok, well maybe not every minute as I missed my good friend Melissa Charlton's presentation (we were scheduled to speak at the same time in different rooms), but I did get her notes afterwards!!!
My presentation was all on BRANDING and the evolution of James In The City and how far it's come since it's inception.
If I can share something from my presentation, it would be "Be Consistent and Be Authentic".
Building your brand is not a one day thing. You can't just post something on Instagram and pray that it gets you a lead or a deal. You have to build and solidify those relationships and eventually they will pay off.
The one testament to my brand is when someone refers to me as "James In The City".
I find it highly entertaining how few people know my last name!
My mail gets addressed James In The City, my invites to events come to James In The City, other brokers know me as James In The City and I am just so honoured!
There were some amazing speakers and great content! I walked away with some key points that I want to share with you:
Christina Kroner talked about knowing her tribe and using her Mini Cooper club to secure her over $6M worth of business. It doesn't have to be cars. Whatever your passion is, find your tribe within that circle and own it!
Christine Mitchell Vice President and Managing Broker at Johnston & Daniel led an amazing power panel on Luxury Real Estate. It's all about knowing your client, managing their expectations and delivering the unexpected. Anyone can sell real estate, but not everyone can deliver the experience.
Natasha Koifman of NKPR was my highlight. We have very similar views on branding and when she said "Don't Just Talk, Say Something", it just hit home. I already run my social media in a very similar style and I am looking forward to brainstorming future business with Natasha!
This little video was captured by my marketing director and you can hear Jacqueline Pennington talk about our relationship. We've spoken on line for years. We send Christmas gifts and cards. We share the same love for decor and design, but THIS WAS THE FIRST TIME WE MET IN PERSON.
Don't be afraid to to go to a conference. Go in with an open mind. Go in without an ego and walk out with new friends, new ideas and new referrals.
Momentum 2020 is on Wednesday September 9th and Thursday September 10th at the Living Arts Centre in Mississauga.
I'm coming back with my branding seminar and knowing Virginia, Chuck and Alex, we are in for a treat with what they do next!
Purchase your tickets here!
See you guys in September!
One question sellers often ask is "Should We Perform A Pre-List Home Inspection?", and while I am a big believer in the pre-list , I don't have all the answers!
So, I turned to my good friend and trusty inspector Joe Marino from Lighthouse Inspections to shed some light on why you SHOULD perform a pre-list inspection.
5) Can compare to a buyers inspection report if performed.
6) Informs the listing agent and seller with any areas that may draw attention.
If you are looking for a home inspector trusted by both myself and my clients; look no further than Joe Marino!
Get to know Joe here! ↓↓↓
... it's time for a whiteout!
Design is ever changing. Trends come and go and some trends come back! The one trend I am happy to see return is White Appliances.
I've always loved white-on-white decor and white-on-white fashion, so I am so excited to see kitchen and interior designers bring back a white-on-white look to the heart of the home!
The Cafe Distinct By Design collection of appliances has spearheaded the change of all white appliances, but these are not the white appliances of the 90's!
Their motto is "Accessorize Your Kitchen Like You Do Your Outfits". The same way you would add a brass belt to your LBD, you can add custom brass knobs, handles and pulls to your stove, dishwasher and fridge!
Are you digging this trend?
I want to hear your thoughts below!
To check out all the custom hardware options, click here
... Are today's treasures!
You've heard the saying "What's Old Is New Again", right? This could not be more true in design trends!
Something we are super excited to see continue to make waves in interior design for 2020 is
"The New Mix"
This take on transitional style is classic and sophisticated, yet fun and sexy!
Before you throw away those chairs grandma had in her living room, ask yourself if they can be painted or reupholstered. Give them a new life in your space with marble or glass coffee tables.
Pier mirrors, vintage chairs, wall sconces and broad leaf greenery all helps to tie this trend together!
One of our favorite tricks to achieving this look is in the bathroom! A modern vanity with brass hardware paired with an ornate mirror will give your space the wow factor you're looking for!
If you're down for the hunt, sourcing your local thrift stores, flea markets and antique shops are a great place to start!
One of our places to spark inspiration and to shop for one-of-a-kind pieces is Bettencourt Manor! An Atelier in Leslieville dedicated to classic design!
Welcome to Toronto, Canada's downtown!
Toronto is a vibrant, exciting city with unique events and activities happening around every corner, year-round.
This city isn't just Canada's downtown but also the gateway to Niagara Falls, Wine Country, Muskoka and the nations capital!
Whether you're here for the day or here to stay, WELCOME!
Spending a day in the city can be overwhelming but here are some experiences to enjoy while spending a day in Toronto!
Toronto is home to some amazing neighborhoods, each one with their own personality! Below are 2 featured areas to watch out for in 2020!!
Cabbagetown, just east of the downtown core earned its name when 19th century Irish immigrants started planting cabbages on their front lawns.
What was once a "slum" is now one of Toronto's most sought after pockets of real estate!
Cabbagetown is home to North America's largest collection of Victorian homes and some of the best architecture can be seen by taking a stroll down both Metcalfe Street and Laurier Avenue.
Cabbagetown also has some hidden pockets within its quiet streets.
This diverse neighborhood has always been diverse, both economically and ethnically, and is one area on the rise for 2020.
With the price point still well under $1M, this east end neighborhood will be the saving grace for many buyers looking to get into the market!